Oribe Bright Blonde Essential Priming Serum 7ml Sample

Try before you commit — this 7ml sample is the perfect introduction to Oribe's Bright Blonde Essential Priming Serum. Specially formulated for fully bleached or highlighted hair, this purple-toned priming serum tones away brassiness, nourishes each strand and primes hair for flawless styling. Infused with pearlised pigments, hydrating lavender flower extract and an illuminating complex, it smooths, repairs and adds luminosity — while delivering up to 230°C (450°F) heat protection.

Key Benefits

• Neutralises brassiness and balances tone in bleached and highlighted hair
• Primes hair for styling while preventing heat and styling damage
• Pearlised pigments and illuminating complex add brightness and shine
• Hydrating lavender flower extract smooths and repairs strands
• Heat protection up to 230°C / 450°F
• Colour and keratin treatment safe

How to Use

Dispense a small amount onto your palm and work through damp hair from root to tip before blow-drying or heat styling.