PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Magenta 90ml

One of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form

Features:

• Lighten VIVIDS shades without sacrificing vibrant tonality
• Clear gel formula that won’t dim down your tone
• Intermixable with any VIVIDS shade for an array of color creations
• TO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen
• The color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant