{"title":"PRAVANA","description":"","products":[{"product_id":"pravana-chromasilk-express-tones-demi-permanent-hair-colour-pearl-90ml","title":"PRAVANA ChromaSilk Express Tones Demi-Permanent Hair Colour - Pearl 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eTone to set the tone using PRAVANA’s gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes! Available in 14 intermixable, high-shine shades\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eACHIEVE HIGH-SHINE, RICH LOWER-LEVEL DEPOSIT ON LEVELS 10\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUnique, progressive deposit means the tones darken the longer they’re left to process\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana ChromaSilk Express Tones are ammonia-free, oxidative hair colours formulated to be mixed with ChromaSilk Zero Lift Developer and applied to damp hair to tone hair in under 5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eAdd Express Tones Clear to any shade for lighter deposit of tone or use alone to seal in incredible shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134227820799,"sku":"PVN0004","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Express-Tones-Demi-Permane-7823.jpg?v=1778476588"},{"product_id":"pravana-chromasilk-express-tones-demi-permanent-hair-colour-beige-90ml","title":"PRAVANA ChromaSilk Express Tones Demi-Permanent Hair Colour - Beige 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eTone to set the tone using PRAVANA’s gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes! Available in 14 intermixable, high-shine shades\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eACHIEVE HIGH-SHINE, RICH LOWER-LEVEL DEPOSIT ON LEVELS 8\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUnique, progressive deposit means the tones darken the longer they’re left to process\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana ChromaSilk Express Tones are ammonia-free, oxidative hair colours formulated to be mixed with ChromaSilk Zero Lift Developer and applied to damp hair to tone hair in under 5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eAdd Express Tones Clear to any shade for lighter deposit of tone or use alone to seal in incredible shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228017407,"sku":"PVN0002","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Express-Tones-Demi-Permane-7551.jpg?v=1778475524"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-clear-pastel-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Clear Pastel 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eCreate beautiful hair color with VIVIDS PASTELS that can be used alone, intermixed or combined with other VIVIDS shades for ultimate customization for multidimensional hair color looks\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk VIVIDS are professionals’ and celebrity colorists’ choice for vibrant, creative colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLongest-lasting, bright hair colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eVivids Clear creates softer shades of Chromasilk Pastels and customize Chromasilk Vivids to whatever shade of pastel desired with Vivids Clear. Vivids Clear can also be used as an overlay clear glaze for extreme shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228312319,"sku":"PVN0014","price":14.48,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-6399.jpg?v=1779433595"},{"product_id":"pravana-chromasilk-vivids-pastels-direct-dye-hair-colour-too-cute-coral-90ml","title":"PRAVANA ChromaSilk Vivids Pastels Direct Dye Hair Colour - Too Cute Coral 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eCreate beautiful hair color with VIVIDS PASTELS that can be used alone, intermixed or combined with other VIVIDS shades for ultimate customization for multidimensional hair color looks\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk VIVIDS are professionals’ and celebrity colorists’ choice for vibrant, creative colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLongest-lasting, bright hair colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eVivids Clear creates softer shades of Chromasilk Pastels and customize Chromasilk Vivids to whatever shade of pastel desired with Vivids Clear. Vivids Clear can also be used as an overlay clear glaze for extreme shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228410623,"sku":"PVN0013","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Pastels-Direct-Dye-2735.jpg?v=1778465170"},{"product_id":"pravana-chromasilk-vivids-neons-direct-dye-hair-colour-neon-orange-90ml","title":"PRAVANA ChromaSilk Vivids Neons Direct Dye Hair Colour - Neon Orange 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eThe professional hair color industry’s first-ever blacklight responsive neon shades! PRAVANA’s VIVIDS NEONS collection contains special dye pigments that rival highlighter shades. Use alone for show-stopping looks or add to VIVIDS formulas to give them an extra pop of color!\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk VIVIDS are professionals’ and celebrity colorists’ choice for vibrant, creative colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLongest-lasting, bright hair colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids: Act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids: Strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eBlack light reactive\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228443391,"sku":"PVN0018","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Neons-Direct-Dye-Ha-7951.jpg?v=1778492305"},{"product_id":"pravana-chromasilk-vivids-neons-direct-dye-hair-colour-neon-green-90ml","title":"PRAVANA ChromaSilk Vivids Neons Direct Dye Hair Colour - Neon Green 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eThe professional hair color industry’s first-ever blacklight responsive neon shades! PRAVANA’s VIVIDS NEONS collection contains special dye pigments that rival highlighter shades. Use alone for show-stopping looks or add to VIVIDS formulas to give them an extra pop of color!\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk VIVIDS are professionals’ and celebrity colorists’ choice for vibrant, creative colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLongest-lasting, bright hair colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids: Act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids: Strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eBlack light reactive\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228508927,"sku":"PVN0017","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Neons-Direct-Dye-Ha-0079.jpg?v=1778493922"},{"product_id":"pravana-chromasilk-vivids-pastels-direct-dye-hair-colour-pretty-in-pink-90ml","title":"PRAVANA ChromaSilk Vivids Pastels Direct Dye Hair Colour - Pretty in Pink 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eCreate beautiful hair color with VIVIDS PASTELS that can be used alone, intermixed or combined with other VIVIDS shades for ultimate customization for multidimensional hair color looks\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk VIVIDS are professionals’ and celebrity colorists’ choice for vibrant, creative colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLongest-lasting, bright hair colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eVivids Clear creates softer shades of Chromasilk Pastels and customize Chromasilk Vivids to whatever shade of pastel desired with Vivids Clear. Vivids Clear can also be used as an overlay clear glaze for extreme shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228574463,"sku":"PVN0010","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Pastels-Direct-Dye-4431.jpg?v=1778494931"},{"product_id":"pravana-chromasilk-express-tones-demi-permanent-hair-colour-smokey-silver-90ml","title":"PRAVANA ChromaSilk Express Tones Demi-Permanent Hair Colour - Smokey Silver 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eTone to set the tone using PRAVANA’s gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes! Available in 14 intermixable, high-shine shades\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eACHIEVE HIGH-SHINE, RICH LOWER-LEVEL DEPOSIT ON LEVELS 12\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUnique, progressive deposit means the tones darken the longer they’re left to process\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana ChromaSilk Express Tones are ammonia-free, oxidative hair colours formulated to be mixed with ChromaSilk Zero Lift Developer and applied to damp hair to tone hair in under 5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eAdd Express Tones Clear to any shade for lighter deposit of tone or use alone to seal in incredible shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228639999,"sku":"PVN0006","price":13.31,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Express-Tones-Demi-Permane-2671.jpg?v=1778491032"},{"product_id":"pravana-chromasilk-vivids-pastels-direct-dye-hair-colour-luscious-lavender-90ml","title":"PRAVANA ChromaSilk Vivids Pastels Direct Dye Hair Colour - Luscious Lavender 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eCreate beautiful hair color with VIVIDS PASTELS that can be used alone, intermixed or combined with other VIVIDS shades for ultimate customization for multidimensional hair color looks\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk VIVIDS are professionals’ and celebrity colorists’ choice for vibrant, creative colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLongest-lasting, bright hair colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eVivids Clear creates softer shades of Chromasilk Pastels and customize Chromasilk Vivids to whatever shade of pastel desired with Vivids Clear. Vivids Clear can also be used as an overlay clear glaze for extreme shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228705535,"sku":"PVN0011","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Pastels-Direct-Dye-7647.jpg?v=1778468817"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-green-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Green 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228902143,"sku":"PVN0033","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-9551.jpg?v=1779427523"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-silver-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Silver 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134228967679,"sku":"PVN0025","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-3983.jpg?v=1779426801"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-black-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Black 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229000447,"sku":"PVN0035","price":13.68,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-6847.jpg?v=1779430397"},{"product_id":"pravana-chromasilk-vivids-everlasting-permanent-hair-colour-mystic-magenta-90ml","title":"PRAVANA ChromaSilk Vivids Everlasting Permanent Hair Colour - Mystic Magenta 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003ePRAVANA’s next evolution in hair color that bridges the gap between permanent creme hair color and direct dye. Reveal a world of possibilities with the ability to be used alone, with other VIVIDS everlasting shades or intermixed with PRAVANA’s expansive collection of ChromaSilk Creme Hair Colors\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePRAVANA’s longest lasting, VIVIDS‐like permanent shades\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eVIVID Everlasting Shades REQUIRE developer. They come out of the tube white and pigment is achieved once it is mixed\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUse 10 volume for maximum deposit or 20 volume for lighter, brighter results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eCreate amazing, multi-dimensional results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229098751,"sku":"PVN0022","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Everlasting-Permane-4079.jpg?v=1778493146"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-blue-topaz-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Blue Topaz 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229164287,"sku":"PVN0037","price":19.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-0239.jpg?v=1779431269"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-periwinkle-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Periwinkle 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229229823,"sku":"PVN0042","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-3279.jpg?v=1779433551"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-smokey-violet-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Smokey Violet 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229262591,"sku":"PVN0041","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-4351.jpg?v=1779435493"},{"product_id":"pravana-chromasilk-express-tones-demi-permanent-hair-colour-ash-90ml","title":"PRAVANA ChromaSilk Express Tones Demi-Permanent Hair Colour - Ash 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eTone to set the tone using PRAVANA’s gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes! Available in 14 intermixable, high-shine shades\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eACHIEVE HIGH-SHINE, RICH LOWER-LEVEL DEPOSIT ON LEVELS 7\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUnique, progressive deposit means the tones darken the longer they’re left to process\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana ChromaSilk Express Tones are ammonia-free, oxidative hair colours formulated to be mixed with ChromaSilk Zero Lift Developer and applied to damp hair to tone hair in under 5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eAdd Express Tones Clear to any shade for lighter deposit of tone or use alone to seal in incredible shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229295359,"sku":"PVN0001","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Express-Tones-Demi-Permane-0303.jpg?v=1779424527"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-flame-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Flame 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229557503,"sku":"PVN0047","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-0959.jpg?v=1779424017"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-sunstone-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Sunstone 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229590271,"sku":"PVN0048","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-3743.jpg?v=1779427405"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-aquamarine-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Aquamarine 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229655807,"sku":"PVN0044","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-1311.jpg?v=1779435004"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-violet-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Violet 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229688575,"sku":"PVN0032","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-8271.jpg?v=1779426539"},{"product_id":"pravana-chromasilk-vivids-neons-direct-dye-hair-colour-neon-blue-90ml","title":"PRAVANA ChromaSilk Vivids Neons Direct Dye Hair Colour - Neon Blue 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eThe professional hair color industry’s first-ever blacklight responsive neon shades! PRAVANA’s VIVIDS NEONS collection contains special dye pigments that rival highlighter shades. Use alone for show-stopping looks or add to VIVIDS formulas to give them an extra pop of color!\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk VIVIDS are professionals’ and celebrity colorists’ choice for vibrant, creative colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLongest-lasting, bright hair colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids: Act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids: Strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eBlack light reactive\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134229786879,"sku":"PVN0015","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Neons-Direct-Dye-Ha-6431.jpg?v=1778487848"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-clear-dilute-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Clear Dilute 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form. WHAT’S THE DIFFERENCE BETWEEN THE TWO VIVIDS CLEARS? New VIVIDS Clear-Dilute lightens tones, but still maintains vibrancy of existing VIVIDS shades\/ VIVIDS Clear-Pastel, currently known as VIVIDS Clear, creates more muted, pastel tones\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134230016255,"sku":"PVN0039","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-6575.jpg?v=1779432066"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-wild-orchid-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Wild Orchid 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134230147327,"sku":"PVN0031","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-2559.jpg?v=1779436218"},{"product_id":"pravana-chromasilk-vivids-neons-direct-dye-hair-colour-neon-yellow-90ml","title":"PRAVANA ChromaSilk Vivids Neons Direct Dye Hair Colour - Neon Yellow 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eThe professional hair color industry’s first-ever blacklight responsive neon shades! PRAVANA’s VIVIDS NEONS collection contains special dye pigments that rival highlighter shades. Use alone for show-stopping looks or add to VIVIDS formulas to give them an extra pop of color!\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk VIVIDS are professionals’ and celebrity colorists’ choice for vibrant, creative colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLongest-lasting, bright hair colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids: Act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids: Strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eBlack light reactive\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134230376703,"sku":"PVN0019","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Neons-Direct-Dye-Ha-7199.jpg?v=1778479144"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-blue-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Blue 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134230507775,"sku":"PVN0034","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-9279.jpg?v=1779431523"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-emerald-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Emerald 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134230704383,"sku":"PVN0036","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-9087.jpg?v=1779430246"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-grape-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Grape 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134230737151,"sku":"PVN0040","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-9263.jpg?v=1779435702"},{"product_id":"pravana-chromasilk-express-tones-demi-permanent-hair-colour-dark-mahogany-90ml","title":"PRAVANA ChromaSilk Express Tones Demi-Permanent Hair Colour - Dark Mahogany 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eTone to set the tone using PRAVANA’s gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes! Available in 14 intermixable, high-shine shades\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eACHIEVE HIGH-SHINE, RICH LOWER-LEVEL DEPOSIT ON LEVELS 15\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUnique, progressive deposit means the tones darken the longer they’re left to process\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana ChromaSilk Express Tones are ammonia-free, oxidative hair colours formulated to be mixed with ChromaSilk Zero Lift Developer and applied to damp hair to tone hair in under 5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eAdd Express Tones Clear to any shade for lighter deposit of tone or use alone to seal in incredible shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134230900991,"sku":"PVN0009","price":19.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Express-Tones-Demi-Permane-9359.jpg?v=1779436831"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-smokey-silver-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Smokey Silver 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134230999295,"sku":"PVN0038","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-1151.jpg?v=1779432054"},{"product_id":"pravana-chromasilk-express-tones-demi-permanent-hair-colour-violet-90ml","title":"PRAVANA ChromaSilk Express Tones Demi-Permanent Hair Colour - Violet 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eTone to set the tone using PRAVANA’s gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes! Available in 14 intermixable, high-shine shades\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eACHIEVE HIGH-SHINE, RICH LOWER-LEVEL DEPOSIT ON LEVELS 9\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUnique, progressive deposit means the tones darken the longer they’re left to process\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana ChromaSilk Express Tones are ammonia-free, oxidative hair colours formulated to be mixed with ChromaSilk Zero Lift Developer and applied to damp hair to tone hair in under 5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eAdd Express Tones Clear to any shade for lighter deposit of tone or use alone to seal in incredible shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134231458047,"sku":"PVN0003","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Express-Tones-Demi-Permane-9455.jpg?v=1778461737"},{"product_id":"pravana-chromasilk-express-tones-demi-permanent-hair-colour-clear-90ml","title":"PRAVANA ChromaSilk Express Tones Demi-Permanent Hair Colour - Clear 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eTone to set the tone using PRAVANA’s gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes! Available in 14 intermixable, high-shine shades\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eACHIEVE HIGH-SHINE, RICH LOWER-LEVEL DEPOSIT ON LEVELS 11\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUnique, progressive deposit means the tones darken the longer they’re left to process\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana ChromaSilk Express Tones are ammonia-free, oxidative hair colours formulated to be mixed with ChromaSilk Zero Lift Developer and applied to damp hair to tone hair in under 5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eAdd Express Tones Clear to any shade for lighter deposit of tone or use alone to seal in incredible shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134231556351,"sku":"PVN0005","price":19.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Express-Tones-Demi-Permane-7311.jpg?v=1778485021"},{"product_id":"pravana-chromasilk-vivids-everlasting-permanent-hair-colour-scarlette-red-90ml","title":"PRAVANA ChromaSilk Vivids Everlasting Permanent Hair Colour - Scarlette Red 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003ePRAVANA’s next evolution in hair color that bridges the gap between permanent creme hair color and direct dye. Reveal a world of possibilities with the ability to be used alone, with other VIVIDS everlasting shades or intermixed with PRAVANA’s expansive collection of ChromaSilk Creme Hair Colors\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePRAVANA’s longest lasting, VIVIDS‐like permanent shades\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eVIVID Everlasting Shades REQUIRE developer. They come out of the tube white and pigment is achieved once it is mixed\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUse 10 volume for maximum deposit or 20 volume for lighter, brighter results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eCreate amazing, multi-dimensional results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134232703231,"sku":"PVN0021","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Everlasting-Permane-2127.jpg?v=1778495852"},{"product_id":"pravana-creme-developer-1l-40vol","title":"Pravana Creme Developer 1L 40Vol","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana Creme Developer formulated with bonding technology to upgrade your color and lightener and improve overall hair appearance. Leaves hair easier to comb versus prior formula. Adds shine compared to prior formula\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eFor use with Chromasilk Permanent Creme hair colour and Pure Light lighteners\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eFormulated with bonding technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLeaves hair feeling softer than before color or lightening service\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eProvides a pleasant consumer experience during and after a color service\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eAdds shine compared to prior formula\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134233358591,"sku":"PVN0053","price":19.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Creme-Developer-1L-40Vol-14015.jpg?v=1778489224"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-8-8n-light-blonde","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 8N\/8N Light Blonde","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The Natural (N) series has a cool blue base and offers up to 100% gray coverage when used alone\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134233391359,"sku":"PVN0060","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-5583.jpg?v=1778487208"},{"product_id":"pravana-chromasilk-vivids-direct-dye-hair-colour-sangria-90ml","title":"PRAVANA ChromaSilk Vivids Direct Dye Hair Colour - Sangria 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eOne of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. Amongst the longest-lasting unnatural hair colours, Pravana's Chromasilk Vivids range delivers bright, rich semi-permanent shades in a conditioning form\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLighten VIVIDS shades without sacrificing vibrant tonality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eClear gel formula that won’t dim down your tone\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eTO USE: Wear suitable gloves to prevent staining. Do not mix with developer. For best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. Process 20-30 min at room temperature. Rinse with cool water until water runs clear and condition with care regimen\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134233456895,"sku":"PVN0046","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Direct-Dye-Hair-Col-7471.jpg?v=1779426271"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-6-1-6a-dark-ash-blonde","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 6.1\/6A Dark Ash Blonde","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The ChromaSilk Ash Family has a cool green base with cool green tonal value\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134233522431,"sku":"PVN0063","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-7599.jpg?v=1778495393"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-3-3n-dark-brown","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 3N\/3N Dark Brown","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The Natural (N) series has a cool blue base and offers up to 100% gray coverage when used alone\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134233555199,"sku":"PVN0055","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-1615.jpg?v=1778475469"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-9-9n-very-light-blonde","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 9N\/9N Very Light Blonde","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The Natural (N) series has a cool blue base and offers up to 100% gray coverage when used alone\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134233587967,"sku":"PVN0061","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-6175.jpg?v=1781665753"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-6-6n-dark-blonde","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 6N\/6N Dark Blonde","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The Natural (N) series has a cool blue base and offers up to 100% gray coverage when used alone\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134233620735,"sku":"PVN0058","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-5983.jpg?v=1778492481"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-8-1-8a-light-ash-blonde","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 8.1\/8A Light Ash Blonde","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The ChromaSilk Ash Family has a cool green base with cool green tonal value\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134233653503,"sku":"PVN0065","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-5535.jpg?v=1781677906"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-10-1-10a-extra-light-ash-blonde","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 10.1\/10A Extra Light Ash Blonde","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The ChromaSilk Ash Family has a cool green base with cool green tonal value\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134233882879,"sku":"PVN0067","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-9375.jpg?v=1780982049"},{"product_id":"pravana-creme-developer-1l-20vol","title":"Pravana Creme Developer 1L 20Vol","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana Creme Developer formulated with bonding technology to upgrade your color and lightener and improve overall hair appearance. Leaves hair easier to comb versus prior formula. Adds shine compared to prior formula\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eFor use with Chromasilk Permanent Creme hair colour and Pure Light lighteners\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eFormulated with bonding technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLeaves hair feeling softer than before color or lightening service\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eProvides a pleasant consumer experience during and after a color service\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eAdds shine compared to prior formula\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134234276095,"sku":"PVN0051","price":18.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Creme-Developer-1L-20Vol-17423.jpg?v=1778484631"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-1-1n-black","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 1N\/1N  Black","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The Natural (N) series has a cool blue base and offers up to 100% gray coverage when used alone\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134234308863,"sku":"PVN0054","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-4751.jpg?v=1781678090"},{"product_id":"pravana-chromasilk-vivids-pastels-direct-dye-hair-colour-blissful-blue-90ml","title":"PRAVANA ChromaSilk Vivids Pastels Direct Dye Hair Colour - Blissful Blue 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eCreate beautiful hair color with VIVIDS PASTELS that can be used alone, intermixed or combined with other VIVIDS shades for ultimate customization for multidimensional hair color looks\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk VIVIDS are professionals’ and celebrity colorists’ choice for vibrant, creative colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eIntermixable with any VIVIDS shade for an array of color creations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eLongest-lasting, bright hair colors\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eVivids Clear creates softer shades of Chromasilk Pastels and customize Chromasilk Vivids to whatever shade of pastel desired with Vivids Clear. Vivids Clear can also be used as an overlay clear glaze for extreme shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134234571007,"sku":"PVN0012","price":13.44,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Pastels-Direct-Dye-9167.jpg?v=1778478311"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-7-1-7a-ash-blonde","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 7.1\/7A Ash Blonde","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The ChromaSilk Ash Family has a cool green base with cool green tonal value\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134234898687,"sku":"PVN0064","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-7231.jpg?v=1778478111"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-7-7n-blonde","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 7N\/7N Blonde","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The Natural (N) series has a cool blue base and offers up to 100% gray coverage when used alone\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134235291903,"sku":"PVN0059","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-4927.jpg?v=1781677578"},{"product_id":"pravana-zero-lift-creme-developer-1l","title":"Pravana Zero Lift Creme Developer 1L","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003ePravana Zero Lift Creme Developer formulated with bonding technology to upgrade your color and lightener and improve overall hair appearance. Leaves hair easier to comb versus prior formula. Adds shine compared to prior formula\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eFor use with Chromasilk Permanent Creme hair colour and Pure Light lighteners\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eFormulated with bonding technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eZero lift\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eCreme developer\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e1L\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134235455743,"sku":"PVN0049","price":19.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Zero-Lift-Creme-Developer-1L-11343.jpg?v=1780552988"},{"product_id":"pravana-chromasilk-permanent-creme-hair-color-90ml-5-5n-light-brown","title":"Pravana Chromasilk Permanent Creme Hair Color 90ml - 5N\/5N Light Brown","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk’s superior dye load offers up to 100% gray coverage and rich vibrant colors. ChromaSilk is enriched with pure Silk and Keratin Amino Acids to provide shine, silkiness and long-lasting color. The Natural (N) series has a cool blue base and offers up to 100% gray coverage when used alone\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eChromaSilk Hair Color is the finest, most versatile hair color in the professional industry with a low-level ammonia formula that preserves the integrity of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eSilk Amino Acids act as a color carrier to help drive color deep into hair’s cortex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eKeratin Amino Acids strengthen hair’s fiber and help color adhere to the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eHigh-level dye load provides superior coverage of gray and allows for vibrant, rich, long-lasting color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003e• Paraben-free • Zero phthalates • No animal testing • Free from MEA and DEA • EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134236045567,"sku":"PVN0057","price":19.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/Pravana-Chromasilk-Permanent-Creme-Hair-Color-5631.jpg?v=1779422535"},{"product_id":"pravana-chromasilk-vivids-everlasting-permanent-hair-colour-pastel-potion-90ml","title":"PRAVANA ChromaSilk Vivids Everlasting Permanent Hair Colour - Pastel Potion 90ml","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003ePRAVANA’s next evolution in hair color that bridges the gap between permanent creme hair color and direct dye. Reveal a world of possibilities with the ability to be used alone, with other VIVIDS everlasting shades or intermixed with PRAVANA’s expansive collection of ChromaSilk Creme Hair Colors\u003c\/span\u003e\u003c\/p\u003e \u003ch2\u003e\u003cspan style=\"font-size:medium;\"\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003ePRAVANA’s longest lasting, VIVIDS‐like permanent shades\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eVIVID Everlasting Shades REQUIRE developer. They come out of the tube white and pigment is achieved once it is mixed\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eUse 10 volume for maximum deposit or 20 volume for lighter, brighter results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eCreate amazing, multi-dimensional results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: medium;\"\u003eThe color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":48134236471551,"sku":"PVN0020","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/5175\/8847\/files\/PRAVANA-ChromaSilk-Vivids-Everlasting-Permane-1663.jpg?v=1779436815"}],"url":"https:\/\/ssshair.com.au\/collections\/pravana.oembed?page=6","provider":"SSS HAIR","version":"1.0","type":"link"}